The production of Health, beauty, and personal care products in Colombia has become a leading market over recent years. Bogota and Cundinamarca are on track to become one of the main Latin American development and production cores in cosmetic and personal care products. Because of the high increase in the demand for cosmetic and personal care products, they have been identified as strategic sectors for Bogota and the country. Between 2008 and 2014, the sector reported a compound annual growth rate (CAGR) of 5.3%. Furthermore, it is an employment engine for Colombia. According to the National Department of Statistics (DANE), more than one million people base their livelihood directly on these industries.
Health and beauty products such as essential oils have taken a principal and emerging role in the market. Essential oils have many properties and multiple uses. Some properties of essential oils are deodorant, antidepressant, disinfectants, antispasmodic, antiseptic, sedative, analgesic, and digestive by nature.
Because Colombia is one of the most diverse countries in the world, with almost 10% of the world’s diversity, the production of agricultural and natural-based products has been important since the beginning of civilization in the region. Manufacturers of essential oils in Colombia have made their natural and common plant species part of their production. Rosemary oil, tea tree oil, peppermint essential oil, and eucalyptus essential oil are some of the most produced and exported in the country.
Many essential oil brands around the world are shifting part of their production to Colombian essential oil suppliers, as the country holds quality at low and competitive prices compared to other markets.
Also, many local entrepreneurs have developed new brands that are currently marketed and sold internationally.